Lumbab, R. J., Zamora, J. M., Jucom, L. N., & Sapariya, J. (2024). Social Media Integration and Financial Performance of Selected Micro Retail Businesses in Cebu City. International Journal of Multidisciplinary: Applied Business and Education Research, 5(3), 1024-1037. https://doi.org/10.11594/ijmaber.05.03.25