Niere, M. I., J. R. B. Bustamante, M. S. Bacaltos, R. A. B. Arceo, and H. Bigno. “Influence of Color Psychology on Consumer Behavior Among Business Students ”. International Journal of Multidisciplinary: Applied Business and Education Research, Vol. 5, no. 3, Mar. 2024, pp. 848-62, doi:10.11594/ijmaber.05.03.10.