Kangleon, Ma. Yassah R., Mark Anthony N. Polinar, and Alexander Franco A. Delantar. “The Influence of Promotional Discounts, Perceived Scarcity, and Emotional Appeal on the Purchase Intention of College Students at a State University in Cebu City”. International Journal of Multidisciplinary: Applied Business and Education Research 6, no. 10 (October 23, 2025): 4988–4995. Accessed January 23, 2026. https://ijmaberjournal.org/index.php/ijmaber/article/view/2847.