Planting and Sowing Seeds of Hope: A Case Study on the Resonance of Tagline to Learners

Authors

  • Jennifer M. Tiburcio a:1:{s:5:"en_US";s:76:"Senior High School Ignacio B. Villamor Senior High School 1011, Philippines";}
  • Camille Z. Lariosa Senior High School Ignacio B. Villamor Senior High School 1011, Philippines
  • Jonathan P. Nacua Senior High School Ignacio B. Villamor Senior High School 1011, Philippines

DOI:

https://doi.org/10.11594/10.11594/ijmaber.02.11.11

Keywords:

Hope, Organizational Action Plan, Seeds of Hope, Tagline

Abstract

This research aimed to identify the resonance of the tagline on the students of Ignacio B. Villamor Senior High School. The researchers utilized the case study as the method of the study.  The participants of the study are students-at-risk of dropping out, SSG students, and honor students in second quarter of S.Y. 2020-2021. There are 108 students who became the participants of the study.  To gather data, the researchers used purposive sampling in the study. It is a non-probability sampling. The researcher identified common codes, categories, and themes. Aside from these, the researchers included statements of the participants of the study; but, their names are not identified to maintain confidentiality. The researchers proposed an organizational action plan based on themes emerged from the study.

Downloads

Download data is not yet available.

References

1. Quigley, A. (2018, May 6). 10 Important and Little-Known Facts About Poverty in Manila. The Borgen Project. https://borgenproject.org/10-facts-about-poverty-in-manila/
2. DeCarlo, M. (2021, April 29). Sampling in qualitative research. Social Sci LibreTexts.https://socialsci.libretexts.org/Bookshelves/Social_Work_and_Human_Services/Scientific_Inquiry_in_Social_Work_(DeCarlo)/10%3A_Sampling/10.02%3A_Sampling_in_qualitative_research
3. Crossman, A. (2020, March 19). What You Need to Understand About Purposive Sampling. ThoughtCo. https://www.thoughtco.com/purposive-sampling-3026727
4. Snyder, C. R. (2021). Adult Hope Scale | Positive Psychology Center. Positive Psychology Center. https://ppc.sas.upenn.edu/resources/questionnaires-researchers/adult-hope-scale
5. Houston, E. B. (2020, September 1). What is Hope in Psychology + 7 Exercises & Worksheets. PositivePsychology.Com. https://positivepsychology.com/hope-therapy/
6. Widmer, B. (2019, August 1). What Is A Tagline? A 3-Step Plan To Create An Amazing Business Tagline. Sumo. https://sumo.com/stories/what-is-a-tagline
7. Pope, J. (2021, May 4). Creating a Professional Services Tagline. Hinge Marketing. https://hingemarketing.com/blog/story/developing-tagline-professional-services-firm
8. Gunelius, S. (n.d.). Using Taglines to Build Stronger Brands - Part 4. AYTM. Retrieved June 9, 2021, from https://aytm.com/blog/using-taglines-to-build-stronger-brands-part-4/
9. Eisenach, D. (2019, July 9). 12 Exceptional International School Website Taglines. Blog. https://www.finalsite.com/blog/p/%7Eboard/b/post/12-exceptional-international-school-website-taglines
10. Features Of A Successful Educational Program. (2017). Atlantis Going Beyond. Retrieved November 1, 2021, from https://atlantisresearch.in/features-of-educational-program/

Downloads

Published

2021-11-13

How to Cite

Tiburcio, J. M., Lariosa, C. Z., & Nacua, J. P. (2021). Planting and Sowing Seeds of Hope: A Case Study on the Resonance of Tagline to Learners. International Journal of Multidisciplinary: Applied Business and Education Research, 2(11), 1206-1210. https://doi.org/10.11594/10.11594/ijmaber.02.11.11

Similar Articles

1-10 of 272

You may also start an advanced similarity search for this article.